So far there have been two scientific studies successfully published, both by researchers based in the UK. The first from Swansea University was published on PeerJ March 26th 2015 entitled ‘Autonomous Sensory Meridian Response (ASMR) – A flow like mental state’ which concluded ‘We have provided the first investigation into the phenomenon of autonomic sensory meridian response (ASMR). ASMR can be induced, in those who are susceptible, by a fairly consistent set of triggers. Given the reported benefits of ASMR in improving mood and pain symptoms, we suggest that ASMR warrants further investigation as a potential therapeutic measure similar to that of meditation and mindfulness’
In addition to the information collected from the 475 subjects who participated in the scientific investigation conducted by Nick Davies and Emma Barratt,[4] there have been two attempts to collate statistical data pertaining to the demographics, personal history, clinical conditions, and subjective experience of those who report susceptibility to ASMR.
I had an abnormal psychology professor in undergrad that would have me drooling by the end of class because her voice was so “soothing”. Lately, I have found that instructional videos via Youtube do the trick. I’m embarrassed to say, but I watched a video of some random guy giving a tutorial on how to properly clean out your ear for roughly a year (lol). I can watch nearly anything instructional to induce the sensation, but I am drawn to videos in which the narrator has an accent.

YouTube banned Makenna’s channel for three days in November but reinstated it after discussions with the family. The company’s delayed decision against its largest child ASMRtist leaves questions about whether the phenomenon can be adequately monitored. Videos featuring the sexualisation of minors are banned by the site, and ASMR “mouth sound” videos now fall within this remit. Yet at the time of writing, a search for “child ASMR mouth sounds” on YouTube brings up hundreds of videos with a disturbing number of views.
Let me start from my personal experience. As a schoolboy, I had a particular French teacher whose voice would put me into a trance. As soon as she started talking, it felt like my brain would start tingling. Her measured cadence and accent felt almost like some sort of mind massage. It was incredibly relaxing – and felt amazing, almost like an audio version of one of these:

I just went through all the videos on this page, and it seems I only respond to female voices. The other videos of scratching and stuff, didn’t do anything for me. Now that I think about it, I don’t get ticklish if I sit next to another guy. Even the music I listen to tend to be all female vocalists. I’m not a sexist, but I guess being a guy, I respond to higher-pitched female voices. At night, I hit the Japanese radio stations on my phone looking for female DJs and if I catch one talking, I close my eyes, and I’m sleeping before I can count to 20.

Have you ever felt a static-like or tingling sensation on the top of your head when someone brushes your hair or whispers to you? The feeling may travel down your arms and your spine, and it likely makes you feel very relaxed. Some call it a “sparkly” feeling, and it might happen when you hear someone crinkle a piece of paper or when someone traces a word on your back.
What I want to discuss with the ASMR community is misophonia. In short, misophonia is a selective sound sensitivity syndrome involving strong dislike or hatred for certain sounds. While I gain pleasure and comfort from many sounds there are other sounds that stimulate frustration and anger. I used to become enraged at the dinner table growing up when hearing family members chew food. I have learned to manage the responses but there are quite a few triggers which lead to the anger.
The left side of Makenna Kelly’s bedroom is just like any other child’s. Her silver and white bedspread matches a feature wall, she has a dresser with her own TV and her nickname – “Kenna” – is spelled out in wooden letters above the window. On the right side of her room, however, things are less ordinary. There are three professional studio lights and a tripod, a silver plaque congratulating her on 100,000 YouTube subscribers and a framed letter from Susan Wojcicki, YouTube’s CEO. Sellotaped on the closet door is the fan mail.
I have never heard of anyone who has this other than me. When I try to describe it to people they think I’m nuts. I am 33 and randomly Googled the feeling last night and to my surprise all sorts of videos popped up! I’ve been able to do this since I was very young and of course have always loved it. Some things that trigger me that are not listed are salespeople. Specifically telemarketers even if they don’t have an accent. As well it is not always audio triggers for me. If I read a personalized horoscope this works or even those scam emails…you know the prince in Nigeria ones. I would love suggestions on asmr reading triggers so I can trigger this when I am at work without everyone hearing! One final thought…this is always my go to when I need to help with a hangover! Makes it go away for a while
Hi, I’m so glad I found this site, I have experienced this sensation all over my scalp for years when I hear certain sounds. I was once called by a woman wanting to conduct a questionnaire, her voice almost sent me to sleep I was that relaxed hearing her. Other triggers are people using a ball point pen or a typing on a keyboard, but my favourite by far is watching street spray paint artists on YouTube, the sound of the spray can being shaken and the slight stickiness of the paint when it’s touched causes my head to tingle and give me calming and euphoric sensation. I thought it was only me and that I was a bit weird as nobody else I’ve spoken to as had these feelings, poor them I say! Thanks again.

In addition to the information collected from the 475 subjects who participated in the scientific investigation conducted by Nick Davies and Emma Barratt,[4] there have been two attempts to collate statistical data pertaining to the demographics, personal history, clinical conditions, and subjective experience of those who report susceptibility to ASMR.
1. Do you have different reactions depending on who is the source of the sound? For example, I have very distinctive reactions, i.e. if someone from my relatives does the mouth sounds, I get irritated and at times even angry. I even leave the kitchen if I hear my relatives making the sounds while eating. Purely biological, can’t explain it. The sounds are unpleasant for me. But if a random person or someone I barely know from an opposite sex does the mouth sounds, I can get ASMR or pleasurable feelings.

Does it always start in your ears? When I’m sick, sometimes my ASMR starts automatically but I can always control it and stop it later if my muscles are aching badly (like a flu). I shudder sometimes too without even triggering my ASMR. I think the shudder is a warning or something, not sure. It actually makes thunder sounds in your ears? I’m curious now.. I can never get it to make sounds, but I’ve noticed something when I touch dogs or cats sometimes when I do it.. very unique but strange/good reaction from pets.
There are some ASMR triggers which you will find reoccur regularly in ASMR videos. Everyone’s personal triggers will vary slightly, what works for other people won’t necessarily work for you. Running through the list of triggers below might help you find new ASMR triggers that you didn’t know about, or hadn’t thought of before. Or if you are not sure whether you experience ASMR yourself, have a look at the list and you should be able to tell by the end. Remember, these are just the most common, and won’t necessarily work for everyone, so don’t worry if they don’t all give you tingles.
Few legitimate studies have been done on ASMR, and even fewer have discussed the link between it and frisson specifically. At this time[when?], much of the data on ASMR comes from primarily anecdotal sources.[citation needed] Although ASMR and frisson are "interrelated in that they appear to arise through similar physiological mechanisms", individuals who have experienced both describe them as qualitatively different, with different kinds of triggers.[58] A 2018 fMRI study showed that the major brain regions already known to be activated in frisson are also activated in ASMR,[29] and suggests that "the similar pattern of activation of both ASMR and frisson could explain their subjective similarities, such as their short duration and tingling sensation".
These reports have precipitated comparison between ASMR and synesthesia – a condition characterised by the excitation of one sensory modality by stimuli that normally exclusively stimulates another, as when the hearing of a specific sound induces the visualization of a distinct color, a type of synesthesia called chromesthesia. Thereby, people with other types of synesthesia report for example 'seeing sounds' in the case of auditory-visual synesthesia, or 'tasting words' in the case of lexical-gustatory synesthesia.[42][43][44][45][46]

While I will admit that ASMR (and sleep) is definitely the kind of thing that admits of “more” and “less” descriptors, I’m still not convinced that it is “intensity” that is the proper target of the “more” and “less” (btw, do you see what I mean? “intense” by itself isn’t a term of comparison. You need to introduce “more” and “less” for this… but more and less what?). However, I’ll also admit that I’m at a loss to suggest a better term. Maybe this is the kind of thing that merits it’s own category, and eventually we’ll just say that something is more or less ASMR… doesn’t quite have the same ring to it though…

Richard, who is also the author of Brain Tingles: The Secret to Triggering Autonomous Sensory Meridian Response for Improved Sleep, Stress Relief, and Head-to-Toe Euphoria, estimates around 20 per cent of the population experience strong ASMR. What triggers people may come down to individual preferences. “The key to triggering ASMR is to create gentle sounds,” he says. Richard’s own triggers include eye exams and [the Netflix series] The Joy of Painting with Bob Ross.
Like those who posted before me, I have experienced ASMR for many years. My earliest memories are around the second grade. In my second grade class, we were required to read with partners; however, I was a more advanced reader and would allow my partner to read the entire time if he/she wanted. I would experience intense tingling around the crown of my head listening to him/her read, but I would also experience very intense tingling in the frontal lobe region watching him/her turn the book pages. Around the same time, I would intentionally watch Bob Ross on PBS (like others have mentioned) to take a nap due to the same tingling sensation and calm/relaxation he induced.
If you want to find out more about ASMR Videos or how to find them check out the ASMR Videos page. Often the most successful ASMR videos will include a variety of triggers, and sometimes that combination can produce much more of an effect than the isolated triggers themselves, for some good examples of this check out our round-up of cranial nerve exam videos.
Cannot understand this phenomenon making someone "Feel good". The only information here is frustrating to say the least. All speculation and zero facts. I have had this ever since I can remember and it has been nothing but torment. The only thing I have learned is that more people get this than me, people experience it on different levels and with different noises. Other than that this is just people talking about nothing. People say they learned something here. Like what? What's the cause? Can you treat it? Absolute speculation and it was frustrating to read and only walk away with "oh, other people go through this as Well". Name it whatever you want and throw letters behind it, but the fact is you guys know nothing. Congratulations to those who experience this on a pleasurable level, (honestly, that's great) but many of us are tortured by this. If anyone can provide facts and/or science to explain this, PLEASE let me know. It's horrifying and I just want it to go away. It interferes with my love life and all around quality of life and I just want it to stop :/. I don't mean to be rude, it's just a horrible experience and was very disappointed with all the spiritual nonsense and speculation. Just a waste of time so far. Someone Help please
Replies to this post indicated that a significant number of other people had experienced the sensation which "okaywhatever" described - also in response to witnessing mundane events. The interchanges precipitated the formation of a number of web-based locations intended to facilitate further discussion and analysis of the phenomenon for which there were plentiful anecdotal accounts,[12][24] yet no consensus-agreed name nor any scientific data or explanation.[17]