For instance, you’re probably familiar with soap cutting ASMR videos, which sound like a xylophone, or emptying a bag of Scrabble letters onto a table. But more broadly, ASMR posts generally seek to trigger an autonomous sensory meridian response—a tingly feeling provoked by certain noises and sensory inputs. The community is huge: there are currently over 5.3 million Instagram posts tagged under #ASMR on Instagram (the genre is hugely popular on YouTube, too.)
I, too, have a hair-trigger tear response to anything touching, which is displayed to me cinematically, and is nearly always accompanied by the tingles. I am touched by things that I think other people would find odd, however, like the concept of reincarnation, or psychic phenomena, or anything gently sexual and romantic. Most especially scenes like those in “The Blue Lagoon,” where the kids grow up, and discover each other as sexual beings, in innocence and freedom, tend to touch my heart most, and cause emotion and tears to well up.
The content creators are almost exclusively women, and while a large number of them post captions in Russian, there are women from all around the world posting videos of themselves chewing and swallowing chalk. And it’s not a small genre. The #chalkeating tag on Instagram has over 71,000 posts to date, and similarly, the #chalkasmr tag has over 34,000 posts.
Let me start from my personal experience. As a schoolboy, I had a particular French teacher whose voice would put me into a trance. As soon as she started talking, it felt like my brain would start tingling. Her measured cadence and accent felt almost like some sort of mind massage. It was incredibly relaxing – and felt amazing, almost like an audio version of one of these:
And just last month, Richard and colleagues published data that shows results of fMRI brain imaging scans for 10 individuals (who all previously reported experiencing ASMR) as they watched an ASMR video and reported feeling the sensation. The parts of the brain active when we’re socially engaged with others, when we feel empathy, and when our brain’s reward centers are on, appeared to be active when people said they experienced ASMR.
For many years I had no clue what asmr even was. I just knew I could think and hear things and it happens. I was eating lunch yesterday, I had a sarano pepper. I usually have a pepper of some type with at least one meal a day. This pepper was multi colored, very different from my norm. I have never, had a response from eating any food. Within a second or so of biting into this pepper, my head was going insane. Far more intense than any response before. So intense I stopped eating and waited several minutes for it to calm. Wanted to test it again more bites equaled more response. I kept the pepper, it had a very diffrent flavor from any I had before. I want the seeds!!!! Lol. Anyone had this happen to them? I’m shocked and have never heard of actual food triggers. These responses we’re intense and a quite a bit longer. I actually stopped eating the pepper, as after the 4th round my head felt tired and that I would get a head ache.
Mockery is a problem for any child in the limelight – one of Jacob Daniel’s fellow ASMRtist United founders quit YouTube after being picked on at school. Kelly says there are rumours that one girl at school said she was “annoying”, but most people think her channel is “cool”. Yet Kelly isn’t just a famous ASMRtist – she is also a meme. On social media, people edit her videos into short clips and share them with relatable captions.
The uncharted territory isn’t what people experience, Richard says, but how (some people are triggered through their own thoughts and memories; others through external sights, sounds or touch) and why. To help find answers, Allen and Richard’s team launched its first rudimentary ASMR research survey last month. It received more than 4,000 responses within the first 10 days.
I was researching triggering ASMR/frisson and someone said (http://www.thenakedscientists.com/forum/index.php?topic=428.170;wap2) that controlling goosebumps, which may or may not be what I can do, actually feeds off your muscles or something… I haven’t been able to back this up though I’ve tried, but what’s your opinion on it? (I’m weak enough without atrophying my muscles inducing frissons XD)
Same. I tend to do round scratches with my hand at the top of the head crown to intensify the tingles. And like one dude (https://www.reddit.com/r/asmr/comments/3lrmyx/question_what_exactly_is_the_brain_orgasm_of_asmr/), my toes curl and eyes roll up. Rubbing hands, palms and inner wrist to be exact, against something or against each other. Same with feet.
I’m not really sure if I have ASMR or not – I literally discovered it was an actual thing a few minutes ago – but I am very sensitive to sounds. Certain chord progressions or note progressions in songs, and other sounds like people eating watermelon give me the tingling feeling described. But I also get the opposite. For some reason, certain sounds make me feel queasy and sick (like the sound of someone pulling a string through their fingers). Is this ASMR, or related? Or if it’s not, does anyone know what that is?
Among the category of intentional ASMR videos that simulate the provision of personal attention is a subcategory of those specifically depicting the "ASMRtist" providing clinical or medical services, including routine general medical examinations. The creators of these videos make no claims to the reality of what is depicted, and the viewer is intended to be aware that they are watching and listening to a simulation, performed by an actor. Nonetheless, many subjects attribute therapeutic outcomes to these and other categories of intentional ASMR videos, and there are voluminous anecdotal reports of their effectiveness in inducing sleep for those susceptible to insomnia, and assuaging a range of symptoms including those associated with depression, anxiety, and panic attacks.