The ASMR community has grown online by the hundreds of thousands over the years so far worldwide and shows no sign of slowing down. As the culture of self awareness, mindfulness and complimentary therapies grow, ASMR is becoming very useful for so many. ASMR content on YouTube is becoming a genre all of its own and strong bonds are being formed between people all over the world. Watch this space for there will undoubtably be much more to come!
I say “dis-analogy” because when you think about it, ASMR is nothing like an orgasm, and in fact is closer to the exact opposite of an orgasm on the spectrum of things that feel good. Orgasms are short intense bursts that are characterized by tension, desire, need, etc. ASMR often involves letting go, relaxing and just being at peace. I think ASMR is a more anticipatory sensation, where often times the anticipation is actually better than the thing anticipated. But the anticipation of sex, without actual sex is for most people extremely frustrating.
On June 3 2018, Makenna Kelly, a 13-year old from Fort Collins, Colorado, uploaded the video that propelled her to internet stardom. Entitled “Eating Raw Honeycomb – EXTREMELY Sticky Mouth Sounds”, it featured the teen chewing fistfuls of pure honeycomb directly in front of a microphone for 16 minutes. In the following months, it was viewed 12 million times. By October, Kelly had reached one million YouTube subscribers.
In the first peer-reviewed article on ASMR, published in Perspectives in Biology in summer 2013, Nitin Ahuja, who was at the time of publication a medical resident at the University of Virginia, invited conjecture on whether the receipt of simulated medical attention might have some tangible therapeutic value for the recipient, comparing the purported positive outcome of clinical role play ASMR videos with the themes of the novel Love in the Ruins by author and physician Walker Percy, published in 1971.